Cambridge Analytica, GDPR & Is It Still Safe to Use Facebook Lookalike Audiences?

Cambridge Analytica, GDPR & Is It Still Safe to Use Facebook Lookalike Audiences?

The Cambridge Analytica scandal is something which has been hard to miss. Cambridge Analytica have come under fire for harvesting the data of millions of Facebook users by a personality quiz app. Many Facebook users and…
Boots UK... What Are You Doing?

Boots UK... What Are You Doing?

I recently got a notification on my Boots Advantage Card app, as you do. But this one was something that stood out to me. The notification was a promotion of their meal deals, which if promoted correctly would be someth…